·Comparison, Shipday, Buyer guide

Shipday vs Traksend: Which Delivery Dispatch Software Should You Choose?

A delivery rider in a helmet and jacket walking on a city sidewalk during the day

Key takeaways

  • Shipday's free tier (up to 300 orders/month) is hard to beat on price for a small, app-first delivery operation — if that fits how you work, it's a genuinely reasonable choice.
  • Shipday doesn't have a dedicated WhatsApp AI order-capture feature; Traksend's AI assistant, Tara, reads a pasted WhatsApp order and turns it into a dispatch-ready delivery in seconds.
  • White-label branding and map-drawn custom-zone pricing are standard on Traksend from the entry plan; Shipday's branding depth isn't publicly documented at the same level.
  • Traksend's entry paid tier starts from around $18/month — below Shipday's typical $29-39/month entry paid tier — once you're past Shipday's free-tier order cap.

Short answer: if you're running under 300 orders a month, comfortable with an app-first (not WhatsApp-first) workflow, and don't need white-label branding, Shipday's free tier is genuinely hard to beat — it costs nothing. If a real share of your orders arrive as WhatsApp messages, you want your own branding on every tracking page and notification, or you're about to outgrow that 300-order cap, Traksend is built specifically for that gap. The rest of this comparison walks through exactly why, feature by feature.

Shipday vs Traksend at a glance

ShipdayTraksend
Free tierYes — up to 300 orders/monthNo free tier; entry plan from ~$18/mo (150 deliveries)
Entry paid tierRoughly $29–39/month once past the free cap (pricing varies by source and region)From ~$18/month for 150 deliveries
WhatsApp AI order captureNo dedicated feature publicly documentedTara reads a pasted WhatsApp order and extracts a structured delivery in seconds
White-label brandingNot publicly detailed at the entry tierLogo, colors, and branded notifications from the entry plan; custom domain on Growth+
Route optimizationYesYes
Proof of deliveryYesDelivery code or timestamped photo, per stop
Pay-on-delivery with auto-sent payment detailsNot publicly confirmedYes, built in
Primary workflowApp/dashboard-firstWhatsApp-first, with a full dashboard alongside it

Where Shipday genuinely wins

Shipday's free tier is the real story here, and it's worth being straightforward about it: up to 300 orders a month at no cost, covering order entry, a driver app, real-time tracking, and proof of delivery. For a restaurant, pharmacy, or small retailer running local same-day deliveries through an app-based workflow, that's a legitimately strong deal — you'd be paying for comparable coverage almost anywhere else. If your operation fits that shape and 300 orders a month is comfortably above your current volume, there's no reason to look past it on price alone.

Where Traksend wins

WhatsApp order capture

This is the clearest structural difference between the two. Shipday doesn't have a publicly documented WhatsApp AI ordering feature — orders go in through its app or dashboard. Traksend's AI dispatch assistant, Tara, is built around the opposite assumption: your customer messages you on WhatsApp the way they already do, your team pastes that conversation into Tara, and it extracts sender, receiver, pickup, drop-off, and item details into a structured, dispatch-ready order in seconds — flagging anything it wasn't sure about for a quick check. If a meaningful share of your orders already arrive as a WhatsApp message instead of a form submission, that's a real, ongoing manual-retyping cost Shipday's workflow doesn't remove.

White-label branding

Traksend puts your logo, brand colors, and business name on every tracking page and customer notification from the entry plan — not an upper tier. Shipday's branding depth at its entry pricing isn't publicly documented in the same way, and third-party pricing trackers suggest fuller branded/white-label options sit at a higher paid tier. If customers seeing your brand, not a vendor's, matters to you from day one, that's worth confirming directly with Shipday before committing.

Pay-on-delivery

Traksend supports pay-on-delivery and pay-before-delivery natively, with account details sent to the customer automatically before the driver arrives. This isn't publicly confirmed as a built-in Shipday feature at the same depth — worth checking directly if cash or pay-on-arrival is a meaningful share of how your customers actually pay.

Pricing past the free tier

Once you're past Shipday's 300-order free cap, its paid tiers (reported anywhere from roughly $29 to $39/month at the entry level, depending on the source — pricing trackers don't fully agree) land above Traksend's entry tier, which starts from around $18/month for 150 deliveries. If you're scaling past the free tier anyway, it's worth comparing real numbers at your actual expected volume rather than assuming the "free" option stays cheapest.

How to choose

  • Under 300 orders/month, app-first workflow, no branding need: Shipday's free tier is the practical choice.
  • A real share of orders arrive as WhatsApp messages: Traksend's AI order capture is built specifically for this — Shipday has no equivalent.
  • You want your own brand on every customer touchpoint from day one: Traksend includes this on the entry plan.
  • Pay-on-delivery is how most of your customers pay: confirm Shipday supports this the way you need before committing — it's native to Traksend.
  • You're about to outgrow 300 orders/month: compare real pricing at your expected volume rather than defaulting to whichever was free at a smaller scale.

The bottom line

Shipday earns its free tier's popularity honestly — for a small, app-first operation under 300 orders a month, it's a genuinely reasonable place to start. But most delivery and courier businesses evaluating dispatch software are trying to solve a specific, recurring problem: orders arriving as WhatsApp messages that someone has to manually re-type, and a tracking experience that doesn't carry their own brand. That's precisely what Traksend is built around — Tara turning pasted WhatsApp orders into dispatch-ready deliveries in seconds, white-label branding from the entry plan, and pay-on-delivery built in — all at a self-serve entry price with no long-term contract. If that sounds closer to your actual operation, it's worth testing against a real day of your order volume.

Frequently asked questions

Is Shipday or Traksend better for a small delivery business?

If you're under Shipday's 300-order/month free-tier cap and run an app-first workflow with no branding needs, Shipday is hard to beat on price. If orders arrive by WhatsApp or you want your own branding from day one, Traksend is built specifically for that.

Does Shipday have WhatsApp order capture like Traksend?

Not that's publicly documented. Shipday's order intake is app/dashboard-first. Traksend's AI assistant, Tara, reads a pasted WhatsApp order conversation and extracts a structured, dispatch-ready delivery — a feature Shipday doesn't appear to have an equivalent of.

Is Shipday's free tier actually free, or is there a catch?

Based on publicly available information, it covers up to 300 orders a month with no cost, including order entry, a driver app, real-time tracking, and proof of delivery. Higher-volume or more advanced features (deeper branding, analytics) are reported to sit behind paid tiers.

How much does Traksend cost compared to Shipday?

Traksend's entry plan starts from around $18/month for 150 deliveries. Shipday is free up to 300 orders/month, then reportedly around $29-39/month at its entry paid tier (sources vary) — worth comparing both at your actual expected volume.

Can I switch from Shipday to Traksend without losing my driver and delivery history?

There's no published automatic migration tool between the two — switching means re-creating your driver roster and setting up active deliveries in Traksend directly. Mention it when you sign up or request a demo if this matters to your timeline.

Does Traksend support pay-on-delivery the way Shipday does?

Traksend supports both pay-on-delivery and pay-before-delivery natively, with the customer's payment account details sent automatically before the driver arrives. This level of built-in pay-on-delivery support isn't publicly confirmed as a core Shipday feature.

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Shipday vs Traksend: Which Delivery Dispatch Software Should You Choose? (2026)